Introduction
Bachay.com ("we," "us," or "our") operates the bachay.com mobile application (the "App") and provides WhatsApp Business services for customers who choose to interact with us through that platform. This Privacy Policy informs you of our policies regarding the collection, use, and disclosure of personal data when you use our App or engage with our WhatsApp Business services.
Information We Collect
a. Personal Information:
- We collect personal information that you provide voluntarily, such as your name, email address, phone number, profile picture (optional), and other contact details when you register or contact us.
- Through WhatsApp Business, we collect your phone number and the content of communication between you and our business.
b. Usage Data:
- We collect information on how the App and WhatsApp Business services are accessed and used. This includes your device's Internet Protocol (IP) address, device type, operating system, app usage patterns, frequency of communication with our business through WhatsApp, and location data.
Purpose of Data Collection
- Providing and maintaining the App and WhatsApp Business services.
- Notifying you about changes to our App and WhatsApp Business services.
- Providing customer support through both App and WhatsApp channels.
- Analyzing usage patterns to improve our services and personalize your experience.
- Sending you promotional communications with your consent (through email, App notifications, or WhatsApp messages).
- Processing orders and completing transactions if applicable.
- Complying with legal requirements.
Legal Basis for Data Collection
- User consent: For collecting sensitive information such as location data and sending marketing messages.
- Legitimate interest: For providing customer support, improving our services, analyzing usage patterns, and preventing fraud.
Data Sharing and Disclosure
- We share user data with trusted third-party service providers who assist us in operating our business, such as cloud storage providers, customer relationship management (CRM) systems, and payment processors. We ensure these providers have adequate data security measures and use the data only for specified purposes.
- We may disclose user data if required by law, such as in response to a court order or subpoena.
User Rights and Choices
- You can access and update your personal data through your App settings for App-related data and through WhatsApp settings for WhatsApp communication data.
- You can request deletion of your personal data by contacting us at [email protected]
- You can opt-out of receiving marketing messages by replying "STOP" to any promotional message we send through WhatsApp or email.
Data Security
- We implement technical and organizational measures to protect user data from unauthorized access, disclosure, loss, or damage, including data encryption, secure server infrastructure, and access controls.
- We regularly review and update our data security practices.
Data Retention
- We retain user data for the minimum amount of time necessary to fulfill the purposes for which it was collected.
- We delete user data when no longer needed unless required to retain it by law.
App Store Specific Requirements
- For users of our App through the Google Play Store and Apple App Store, we adhere to each platform's specific requirements regarding data collection, retention, and user privacy rights.
- We declare any use of third-party code or analytics tools that may collect data within the App, in compliance with Apple's App Tracking Transparency framework.
- We provide details on targeted advertising practices, if applicable, and instructions on how users can manage their preferences.
Compliance with WhatsApp's Privacy Policy
- In using WhatsApp Business, we adhere to the privacy policy and guidelines set forth by WhatsApp. This includes the appropriate handling and protection of any data collected through the WhatsApp platform.
- We clarify that the data we collect via WhatsApp is limited to contact information and communication content for customer service and business transactions.
Contact Information
- If you have any questions or concerns about our privacy practices, please contact us at [email protected]